PUTRA, Setiawan Mandala; 						FARID, Farid; 						AURIZA, Moh. Zeylo.
 Meningkatkan Loyalitas Merek Ramah Lingkungan: Peran Konsep Diri, Altruisme, dan Pengetahuan (Enhancing Green Brand Loyalty: The Role of Self-Concept, Altruism, and Knowledge).
<strong>Akuntansi Bisnis &amp; Manajemen ( ABM )</strong>, [S.l.], v. 32, n. 1, apr. 2025.
ISSN 2685-3965.
Available at: &lt;<a href="https://journal.stie-mce.ac.id/index.php/jabm/article/view/1556" target="_new">https://journal.stie-mce.ac.id/index.php/jabm/article/view/1556</a>&gt;. Date accessed: 24 apr. 2025.
doi: <a href="https://doi.org/10.35606/jabm.v32i1.1556">https://doi.org/10.35606/jabm.v32i1.1556</a>.