ISIDORE, Renu; 						ARUN, C. Joe.
 Buy-o-logy of Indians: A Cultural Model of Studying Consumer Behaviour.
<strong>Journal of Accounting, Business and Management (JABM)</strong>, [S.l.], v. 29, n. 1, p. 120-141, june 2022.
ISSN 2622-2167.
Available at: &lt;<a href="https://journal.stie-mce.ac.id/index.php/jabminternational/article/view/830" target="_new">https://journal.stie-mce.ac.id/index.php/jabminternational/article/view/830</a>&gt;. Date accessed: 28 nov. 2024.
doi: <a href="https://doi.org/10.31966/jabminternational.v29i1.830">https://doi.org/10.31966/jabminternational.v29i1.830</a>.